Upcoming Content Management and Social Media Webinar

Tomorrow afternoon I will be talking about  Content Management and Social Media for the Insurance Industry. This talk  is part of  the Jumpstart series offered by Earley & Associates.  I’ll talk about some of the current troubles of traditional content management solutions and offer up some ideas on how wikis in the enterprise can help.  I also provide a brief introduction to Semantic MediaWiki (SMW).  (For those of you who may have seen my other presentations on this topic, this will be a shortened version of the same material.)

Looking ahead I’ve been thinking about how to offer more services around Semantic Wikis and what potential customers might want when engaging a consultant in this area.  It’s an area worth pondering because building applications with SWM changes the game of software development a bit.  For one things it’s a lot faster to develop SMW applications and it’s a bit easier. However it still requires good old fashioned thinking.  Also it requires combining skill sets from a variety of traditional areas in software development.  In a phrase I could say “traditional software engineering skills still apply”.

What do I mean by this?  Well here’s a quick  list off the top of my head of the skills I’ve been using and sometimes  redefining (or at least refining) as I build or help others build these semantic applications in a wiki environment.

  • A good head for requirements analysis.
  • Techniques for building semantic models to jump start the design.
  • A standard approach to prototyping that establishes the basic framework of the application
  • Inclusion of traditional web site design techniques to cover all the bases of building a usable application.
  • And a complete development methodology that is agile and includes the customer on a regular basis.

Does this approach work?  So far it seems to be. The only other thing I think I can add to this at the moment is that when developing Semantic MediaWiki applications there seems to be a recurring need for what I can only call “applied cleverness”.  What do I mean by this? Well it’s hard to say without being specific, but lets just say that the rising tide of new web 2.0/3.0 tools and techniques that are available today are continually inspiring me to combine these tools in new ways that (I believe) have never been done before.  There is a tremendous amount of “invention” going on today in this industry.  And it’s a heck of a lot of fun to be a part of it.  But now I’m wandering into a new topic so I’ll stop here and save this for another post yet to come.